About Blend
Blend Hotels & Resorts (or BHR) is a hotel management company focusing on pushing the frontier of hospitality services. Using the latest trends, technologies, and strategies in the field, BHR manages to present the most suitable holiday options to all needs and preferences.
Our aim is to offer our guests a unique blend of carefully-chosen elements for an unforgettable stay in our resorts; blending beautiful scenery with marvelous, modern, contemporary architectural design.
Combined with a mouth-watering blend of cuisines from around the world catered for in a cozy atmosphere by the most trained hands of our unique staff in a beautiful harmony that allures our guests to blend into the enchanting surroundings, culture, and environment in a dream-like experience.
The founders of Blend have many years of extensive experience in the tourism industry which gives them a 360* insight of brand management, tour operating, and hotel operations. The blend among the founders ensures strong connection and high level of professionalism due to their in depth understanding of the touristic scene.
His +25 years of experience as a Sales and Marketing professional has been accelerated based on his ability to deliver results despite financial, marketrelated and organizational challenges. Being a Cornel HMP graduate; the blend of his business, communication, and management skills, together with his ability to translate vision into meaningful results have become proven success stories throughout his career. He started his journey as a Sales Executive in Sonesta Hotels International upwards till being the Chief Commercial Officer of SUNRISE Resorts for the last 11 years, in which, he has been fully in charge of the strategic commercial relationship among major stakeholders, Tour Operators, and strategic allies, as for as contacting, yielding, marketing, concepts, and E-commerce are concerned. He spearheaded the communication with SENTIDO Hotels and Resorts (Ex. Thomas Cook hotel brand and currently belongs to REWE Touristik Gmbh), as well as SUN & FUN (TUI hotel brand) including budgeting, marketing plans/ budgets, quality management, and concepts management.
Born in a family that is fully dedicated to working in tourism for more than 4 generations (over 100 years) whereby he started serving clients as of the age of 15. More than 35 years of experience taking the ladder upwards starting from being a transfer guide, to occupying the position of CEO for one of the largest DMC’S in 3 countries (Egypt, UAE & Morocco) – SkyMax Holidays (former Bright Sky Travel which is a sub brand of the 51 years old Blue Sky Group’). Being their handling agent, he had the chance to work closely for many years with some of the largest Tour Operators in the world (Ex. Thomas Cook, Blue Style, TUI, Anex). He believes the contacts and communications channels he acquired during the past 50 years have built a very strong base for his touristic skills and knowledge. In addition to the private sector, he is playing a very important role for the public sector as he is the Board Director for the ETAA (Egyptian Tourist Authority Association) for the Red Sea as well as a board member for the ETAA for the entire of Egypt.
Having grown through the sophisticated ranks of Food and Beverage, after his graduation at the Paris Hotel School, Philippe, the French citizen, acquired a very large hotel business experience with Inter-Continental Hotels, Le Royal Hotels, La Mamounia Hotel, members of the “Leading Hotel of the World’, Sunrise Resorts & Cruises Egypt, Moevenpick Hotels, Pyramisa Hotels & Resorts Egypt. Philippe has managed hotels in three continents, America, Europe and Africa/- The Middle East. With his deep experience in hotel operations in business and resorts hotels, he develops and controls our innovative operational strategies together with our management teams, that he visits on cyclical bases to ensure continuous growth of our operational and quality standards, focusing on the highest possible profitability for the benefits of the owning companies.